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Remember not too long ago when Toyota infiltrated the TV spots with their commercials about "the rules have changed"? The guy with the gruff American voice talked about their bigger rotors, their bigger ring gear. The one where the Tundra pulled the load up a ramp then stopping without a problem (small print showed the trailer had trailer brakes)
They spent I think a billion dollars building a plant in Texas right in the heart of truck country to show Ford and GM they were for real. The automotive critics kept saying GM needed to build cars people want to buy and it was ridiculous GM would sell gas guzzling SUVs and pickups while smart companies like Toyota built fuel efficient cars. Hmmm...Toyota spent a billion dollars trying to get a piece of the profitable truck market and the biased media made no mention of Toyota wanting those same profits. In other words...it was NOT ok for GM to do it but is WAS ok for Toyota to do it. The biased media continues to get away with it on a number of fronts...but that 's another story for a different day.
After the dust has settled...Ford and GM DOMINATE the truck market. Misleading Toyota ads and propaganda fooled a few people at first but their truck was and is obviously inferior and UGLY.
10 most disappointing cars of 2011
Toyota Tundra
6 of 12
Toyota put all its brains and brawn behind the second generation Tundra that it launched in 2006, surveying buyers for wanted features and building a dedicated assembly plant in San Antonio. For all that, it has been unable to convince Ford and Chevy truck owners to switch. The recession and Toyota's recall crisis haven't helped. The Texas plant has the capacity to build 200,000 trucks a year, but Toyota only sold 93,309 in 2010. Sales look a little better this year, but Tundra is in no danger of dethroning the F-150 or Chevy Silverado.
They spent I think a billion dollars building a plant in Texas right in the heart of truck country to show Ford and GM they were for real. The automotive critics kept saying GM needed to build cars people want to buy and it was ridiculous GM would sell gas guzzling SUVs and pickups while smart companies like Toyota built fuel efficient cars. Hmmm...Toyota spent a billion dollars trying to get a piece of the profitable truck market and the biased media made no mention of Toyota wanting those same profits. In other words...it was NOT ok for GM to do it but is WAS ok for Toyota to do it. The biased media continues to get away with it on a number of fronts...but that 's another story for a different day.
After the dust has settled...Ford and GM DOMINATE the truck market. Misleading Toyota ads and propaganda fooled a few people at first but their truck was and is obviously inferior and UGLY.
10 most disappointing cars of 2011
Toyota Tundra
6 of 12
Toyota put all its brains and brawn behind the second generation Tundra that it launched in 2006, surveying buyers for wanted features and building a dedicated assembly plant in San Antonio. For all that, it has been unable to convince Ford and Chevy truck owners to switch. The recession and Toyota's recall crisis haven't helped. The Texas plant has the capacity to build 200,000 trucks a year, but Toyota only sold 93,309 in 2010. Sales look a little better this year, but Tundra is in no danger of dethroning the F-150 or Chevy Silverado.
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